مجتمع تجاری رزمال
CEO
ROSEMALL
مهندس رزا صفایی فر
مهندس صنایع گرایش تحلیل سیستم ها دانشگاه تهران
مهاجرت به کانادا و ادامه تحصیل : دانشگاه دانشگاه BCIT ونکوور ( کارشناسی معماری و معماری داخلی )
بازگشت به ایران و ادامه ساخت پروژه رزمال ( بخش داخلی ، معماری ، اجرایی و بخش های راه اندازی و تعمیر نگهداری )
In recent years, a great change has taken place in Iran’s shopping centers. Stores, offices, service centers and small boutiques on the sides of streets are slowly being replaced. with grand shopping centers.
We can currently claim that the growth of shopping malls has with developed countries in this regard, whether we’re considening the dive diversity of usen, current technology, international stand andards or even unique chitectural designs of shopping malls
to modify the sin s of metropolises world and shopping malls need to expand which i help corect urlian issues in the long run with the demise of boutiques, which lack parking and the necessary facilities needed by society. Easy parking, entrances and exts will save time, be mote enjoyable and reduce sacial stress. Therefore, ncrease in shopping malls will be of benefit to society and people
What have been some of the more challenging parts of this project?
international and up-to-date concepts have been the most challenging part of building a shopping mal in The fluctuation of the market. materials due to the variety of imported d brands brands and innovative imported materials
Keeping up with building codes and impor which constantly changing and evolving
Ostaining permits and liconises, including permits from the municipality, fire department, gas and other utility companies daily positive changes have a negative impact on the planning and schedule of the project,
Dealing with tardy subcontractors.
Coordination of the different disciplines within the project leg architectural, mechanical, electrical and executive).
Why did you decide to start this project?
Truth be told, the initial idea for this project formed in my father’s head due to a conversation with someone that had traveled on the same flight from Tehran to Dubai as him. My father had asked whether he was traveling for business or plistsure and the response was that “itue not having a decent and complete shopping mall in our own country, my family Dubai or Turkey in order to This one sentence is the reason we are currently of to you with Rose Mall and my father’s decision to onstruct a shopping mail in Tehran
in Rose Mall is to fulfill 100% of needs and the project is constructed with the goal of covering all of the daty needs of each member of a family, eliminating Issues pertaining to traffic and pollution of metropulises. preventing of traffic caused by movement throughout the cây and saving time and money.
What facilities does Rose Mail have?
The area of Rose Mail is estimated at greater than 200,000 square meters covering 25 floors, it is considered the second biggest shopping center in Tehran. It has 210 office units,
approximately 400 commercial units belonging to different quids, 7 theaters, 1.500-person performance hall, a 7,800 square meter roof garden, a swimming pool and gym complex several professional spas, a Hypermarket on the Test Hour and a 4,000 square meter indoor amusement park
which among the 5 biggest amusement parks in fran Hose Mal currently has one of the biggest food courts with 16 restaurants and a sitting capacity of 2,600 people with a unique view of a lake, mountains and a waterfall in addition, there are 7 international restaurants with one-of-a-kind views and the presence of world-renowned chefs. Mary of the office units are also occupied by doctors: These different utilizations allow people to meet all of their needs under the root of Rose Mal with the best facilities in an interesting environment.
The night façade of Rose Mall is unique and one-of-a-kind in tran due to the lightin lighting that with programming capabil on the entire surface of the façades impossible for ormation on each side of the the complex d presence of numerous elevators and The architectural design of the project, which i persenally manage with dligence, is reaching its conclusion and often causes great astonishment among renowh rwned constructors Itan and abroad due to the project beautifully reaching its end of experience with a project of this size. design and finishing, tardy, contractors, sanctions, unique materials and costly
What made you choose the name Rose?
Rose Mall is named after me. My brother was able to register this name in tran with great effort and perseverance due to both “Rose” and the word “imal not being permitted as Iran Since my master’s degree in in architecture and intenar design I based the concept of the project on the rose flower and tried to ublize the same elegance, beauty, softness, peacefulhess and boldness as the rose in the interior design of Rose Mall My bachelor’s degree was in industrial Engineering and System Analysis from Tehran Shomal University, which i graduated from in 2012. My master’s degree is from University of British Columbia in interior Design. Due to the attachment affection that I feel towards my father, I decided to return. From Canada and help him with this project, not knowing that this could be my greatest leaming experience in life. My father and I had the responsibility of being the client, the project manager, executive managers, architects, HSE, mechanical and electrical managers from start to finish. Even though this was a challenging task and that was often overwhelming in that we need to spend 83% to 90% of our time nach day on this project, it could at times abo be pleasant. I must say where there is a will, there is a way. I truly believe in this sentenc and have leamed from my father that if you ward to be succesful in life you must be honest with yourself and others, be far, have the power to recognize things for what they are, have perseverance and above all be present in the field so you can manage property and grow
What has helped you reach the end of this project?
My mother has supported us from the beginning, even though every once in a while, we do net ser each ofner for days and eyen brother has helped and provided
financial support and caused daily progress in. Ra their support and my father’s efforts, the conclusion of such a project would not have been possible
Now will the sanctions a the mall’s performance?
it is true that the absence of foreign brand names will be felt in the project but this is one of the rules of society and no one is exempt from them with sact and knowledge, we can find many neplacement for them Guilds such as apparel are aito growing rapidly, and with the presence of creative designers and tranian artists, I don’t think the place of foreign goods will remain vacant, and as far as restaurants go, we all know that tanian food is one of the tastiest in the world
Why west of Tehran?
my father has a good eye and is deeply perceptive in choosing this ares and used to claim that the futu uture of Tehran will be in this region and the growth of Tensan will be westward in the coming years, which has turned into molity Rose Mall is exactly on the corner of Hemmat highway. The special access to this region, induding many highways from Teftiran to Karaj, 5 subway Ines, different modes of transport ch as buses and cabs and the unique and one of a kind view that Rose Mall possesses which includes the Chitgar Lake
All kinds of hospitals, big construction projects and amusement parks, etc., have caused this region to have a bright future, aso the odd lack of this type of shopping corner in the past in the region is one of the reasons for creating flose Mall in this area
Why west of Tehran?
my father has a good eye and is deeply perceptive in choosing this ares and used to claim that the futu uture of Tehran will be in this region and the growth of Tensan will be westward in the coming years, which has turned into molity Rose Mall is exactly on the corner of Hemmat highway. The special access to this region, induding many highways from Teftiran to Karaj, 5 subway Ines, different modes of transport ch as buses and cabs and the unique and one of a kind view that Rose Mall possesses which includes the Chitgar Lake
All kinds of hospitals, big construction projects and amusement parks, etc., have caused this region to have a bright future, aso the odd lack of this type of shopping corner in the past in the region is one of the reasons for creating flose Mall in this area
How did you manage a project of such scale? Was it difficult for you?
From the time that I realized who I was, my father only had one request for me, for me to know that could move the world and y role model had always been my man who had persevissance and managed with two children to become a pediatrician must be different
Calways wanted to astan this difference with a grand gestun when I decided to move back from Canada to fran to compleor Rose Mal, I didn’t know that I would be entering the greatest Inaming experience. At first it was very challenging, complicated and sometimes it seemed impossible
Now after three years, I can say that where there in a wilt there is a way and with strong will, talent and perseverance, we cart accomplish anything Let’s prove our strength; it doesn’t matter whether our job is big or small we must do it with power, be confident, risk a little and carry a postive mindet